Wholesale Line Rental

Become a voice and broadband provider quickly and easily, without the need for infrastructure investment with our Wholesale Line Rental (WLR) service.

Voice and broadband services are in constant demand across Ireland, presenting new opportunities for Service Providers. The good news is that it’s possible to enter the market quickly and easily without having to build and maintain infrastructure.

High quality, reliability and national reach are fundamentals of the BT service, enabling our wholesale customers to go to market with a competitive edge, backed up by our technical expertise. With guidance from BT specialists and with ongoing support, you will be able to focus on customer retention and maximising revenue, rather than networks and infrastructure.

Features and Benefits

Easy ordering – we provide access to our wholesale reseller portal, which provides quick and easy ordering, milestone reporting and billing services.  We can also set you up with a web service that allows your own CRM and order system to link directly with ours for seamless orders.

Branded service – because we offer a full white label solution, you can offer a branded voice/broadband service at minimal cost. Focus on marketing and building your customer base while we take care of the network.

One-stop service – by integrating call and broadband charges and line rental into one service, you can consolidate your offering and present your customers with one monthly bill.

Technical support – a local team of BT technical experts is dedicated to serving the needs of our wholesale customers.

National coverage – you can use our network to connect to customers right across the country.  We have a footprint of almost 100 LLU exchanges and we also can avail of the incumbent network to offer you truly national reach from one trusted partner.

Customised service – set your own prices and manage your own revenue streams, free from the hassle of maintaining infrastructure and providing resources for technical support.

Local Loop Unbundling has given us access to almost 100 exchanges across the country and our footprint is extended further through close ties with the incumbent operator. The combination of our own networks and third-party access means we can meet any wholesale requirement, right across the country.

You will also benefit from working with experts. BT has been at the forefront of global voice communications for decades. Our market-leading voice products are designed to offer you great selling opportunities with minimal up-front investment, backed up with the highest level of local support. Our expertise and experience in telecommunications is second to none and enables you to deliver excellent service to your customers.

Why choose BT for line rental?


We have over 20 years of experience in offering Wholesale services in Ireland and we have a proven track record in providing some of the top service providers in the country with reliable and great value WLR and broadband services.


BT has been at the forefront of voice and broadband services for decades. We are Europe’s largest telecoms services wholesaler by revenue and market share, and the second largest fixed line wholesaler in ROI, serving over 50 operators.

Simple and seamless customer experience

We have a market leading approach when it comes to how our wholesale resellers work with us, with different options to suit your business model. You can either use our secure online portal to place WLR and broadband orders and run reports, or we can offer a web service where your own CRM and order system talks to ours automatically for seamless ordering.


We have a team of experts based in Dublin dedicated to managing our wholesale voice and broadband services. These include specialists in account management, product development and customer service, who all work closely with our 24/7 Networks Operations Centre.

Why BT for Wholesale Services

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1800 924 929