How to take control of your network

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As global organisations switch on to the reality of digital transformation, customer experience has become a key focus.

CIOs are being tasked with providing the very best experience right across their business and the wider eco-system. This includes end-customers, strategic partners, third-party collaborators and locally-based staff as part of a globally dispersed, and increasingly mobile, workforce.

Expectations of high-quality experiences

From customers contacting service teams via web chat to employees collaborating using the latest tools, people using corporate applications expect high-quality experiences. With a growing number of enterprises moving to the cloud and adopting new digital strategies, the CIO needs greater visibility of how their networks and applications are performing. Availability, performance and security are essential when integrating cloud-based services into WAN environments and moving critical workloads and business processes: like SAP, Salesforce.com and Office 365. By controlling what’s happening on the corporate network, they can make sure the user experience is great, inform strategic decisions and accelerate troubleshooting.

But the reality is that the promise of digital is not living up to expectations. And in many cases, it’s becoming even harder to operate in an increasingly cloud-oriented world.

Customers ask me how they can ensure visibility and how they can track and measure how well their new applications are performing. And, with continued pressure on margins and budgets and resource-constrained IT teams, how can this be achieved cost efficiently as-a-service?

The application landscape of a multinational organisation is complex and the impact of applications on the network and end-user experience is unknown, which can harm the successful transition to SD-WAN and the adoption of cloud. I also see many customers who are using multiple tools or face conflicts between network and IT teams.

It’s about making the issues visible

Visibility solutions give global enterprises a managed and cost-effective way to deliver the very best user experience as part of their digital transformation journey.  For example, a large retail chain faced application performance issues, and the network was being blamed. They were able to locate the root cause of the issue – vendor updates were running during peak periods – and consequently reduce outages by 90 per cent. Another organisation cut their mean time to repair from an average of six to twelve months to less than a week through network visibility.

And because they can be delivered as-a-service, it helps reduce capital expenditure and allows services to be flexed as demand changes.

So, when customers ask me those questions, I tell them it’s easy to take control of your network to deliver optimum customer experience and do it efficiently.

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Jason Hatch

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